Cart recovery systems for ecommerce stores

Raze Drops builds abandoned cart recovery systems for ecommerce stores, so a shopper who leaves with items in the basket is contacted quickly in the channel they actually read, with the cart, the stock position and the right incentive attached. Recovered orders are tracked back to the message.

On this page
  1. What does a store lose to an abandoned basket?
  2. What does the cart recovery system actually do?
  3. What does a recovery build cost and how quickly does it run?

Every store already has an abandoned cart email that nobody opens. The gap is not the idea, it is the timing, the channel and whether the message knows anything about the shopper. This page describes the recovery system we build over your store, what it does differently, and what it costs.

What does a store lose to an abandoned basket?

A basket left at checkout is the most qualified traffic a store ever gets, and most of it is written off within a day.

The default plugin sends one email hours later to an address the shopper barely checks. The store then buys more traffic to replace the customers it already had, which is the most expensive way to grow.

What does the cart recovery system actually do?

It picks the moment and the channel per shopper, sends a message that names the item and its stock position, and escalates only when the first attempt is ignored.

Returning shoppers, browse abandonment and post purchase reorder prompts run on the same engine, so one build covers the whole revenue tail rather than a single trigger. It is a marketing automation build wired into your store through ordinary integration work.

What does a recovery build cost and how quickly does it run?

The build is quoted per project, from $300 to $9,000 depending on the platform, the channels and how many flows you want live, plus a monthly maintenance retainer.

The proposal and the solution come before any deal is signed, and a single store is usually recovering baskets within weeks. Store owners often read product marketing for dropshippers and order taking for distributors next.

Hour after abandonmentWith a standard pluginWith the recovery system
ImmediatelyNothing happensThe basket, the shopper and the channel are recorded
Within the hourNothing happensA message in the channel the shopper actually reads
The same eveningOne email to an unread inboxA second attempt only if the first was ignored
The next dayThe flow has finishedAn incentive, sized to the basket, if it is worth it
After the orderNothing happensA reorder prompt at the right interval

Tell us which platform your store runs on and we will send a proposal with a fixed price. Start on the contact page.

By Raze, Founder. Updated .

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