Content production for social media agencies
Raze Drops builds content production systems for social media agencies, so each client page runs on its own topics, templates and posting times instead of a shared calendar somebody refills each week. Adding a client adds a topic set, not a parallel process.
On this page
An agency running social accounts scales with the number of calendars, not the number of posts. The tenth client does not need ten times the creative; it needs a tenth grid, a tenth login and a tenth weekly panic. This page describes the production system we build for that, and what it costs.
What does an agency lose per extra client page?
Each new account adds a whole parallel process: its own planning meeting, its own approval loop and its own weekly scramble for something to post.
That is why margin falls as the client list grows. The team is not slower at writing captions; it is spending the morning remembering which account it is in and what was promised to whom.
What does the content production system actually do?
It gives every client page its own topic set, its own templates and its own posting times, so one operator can run many pages without holding all of them in their head.
Each post carries the reason it was chosen, which turns a vague retainer into something you can show a client at the end of the month. We have run this pattern ourselves on Content OS, built and launched within one month and posting daily on a live page since September. It is a marketing automation build with a custom AI agent choosing and drafting.
What does a production build cost and how fast is it live?
It is priced per project, from $300 to $9,000 depending on the number of pages, channels and approval steps, with a monthly maintenance retainer after launch.
You see the proposal and the fixed price before any deal is signed. Agencies often read AI influencer operations for agencies and sales systems for website developers as neighbouring builds.
| Adding one more client | With a calendar per client | With the production system |
|---|---|---|
| Setup | A new grid to refill every week | A topic set written once |
| Weekly planning | Another meeting on the calendar | Picks made against the topic set |
| Approvals | A separate thread per client | One queue, one approval habit |
| What the client sees | A screenshot of a plan | The post and the reason behind it |
| Where decisions live | In somebody’s head | Attached to the post as a record |
Tell us how many client pages you run and we will send a proposal with a fixed price. Start on the contact page.